March is National Athletic Training month (NATM), it’s the time of year when people talk about the athletic training profession as well as the positive impact it has on the world. It was founded in 1950 and today has 35,000 members worldwide. Every year since the association was founded the National Athletic Trainers’ Association (NATA) chooses an aspect of athletic training to highlight in order to promote the profession. The theme for 2016 is “A safer approach to work, life, and sport.”
The majority of certified athletic trainers join NATA to support their profession as well as to receive the benefits that come with being a member. This includes access to a comprehensive job list, opportunities to continue your education and develop your career, having NATA as an advocate in government affairs, and being a part of a large community of athletic trainers everywhere.
In order to raise awareness, the National Athletic Trainers’ Association posts thought provoking questions on their Facebook page, as well as providing logos, press releases, public relations kits, and sample media alerts. Their goal is to continue reaching the organizations and people that help to make a difference for athletic trainers when it comes to public health, legislation, and employment. This association achieves this goal by holding contests and running initiatives on social media to promote the profession. They also encourage athletic trainers everywhere to participate in basic activities that support the efforts of the association.
Athletic trainers play a huge part in the sports community by protecting the health and well-being of athletes. They are trained to treat, prevent and address issues such as: nutrition, environmental conditions, brain injury and cardiac events, which are factors that impact athletes’ performance. You can help support National Athletic Training by using the hashtag #NATM2016 on Facebook and Twitter or by putting posters around work or school.